In this review, we introduce you to a new feature of the popular TheGem WordPress…
EXE is a recently released responsive multi-purpose WordPress theme that aims to be your go to tool for building almost any type of website. There’s a good selection of homepage layout to choose from, each of which can be applied in a just a few clicks.
Overall, the theme features a clean and clear look and feel that makes it ideal for more professional-types of websites. However, as we will soon see, this is a highly flexible theme – one that can be customized and tweaked for a wide-range of different purposes.
If you are looking for a multi-purpose WordPress theme that is packed with features, including multiple page layouts, a range of custom post types, and a commercial drag and drop page builder tool, then EXE could be the theme for you.
To find out what EXE has to offer and how it can be used, read on for our full hands-on theme review.
Features of the EXE WordPress Theme
At its heart, EXE is a multi-purpose theme. To qualify as a theme of this type, it has to be able to give you the tools to build almost any type of website with WordPress. This is certainly a competitive category of WordPress theme, with many options available to the consumer.
Whether you are just building a single website for yourself or you are a web designer looking for a theme that can be used repeatedly to create a range of different websites for your clients, there are plenty of good reasons to choose EXE and multi-purpose themes in general.
After all, once you’ve mastered a single theme, redeploying it for new client – in different configurations of course – will really help cut down on your development time and increase profits.
So let’s take a look at some of the key selling points of this theme and why EXE might be the right choice for you and your business.
The Overall Design and Appearance of EXE
Perhaps the most important part of any theme, at least on first impressions, is its overall design and appearance. After all, if the theme doesn’t grab your attention from the outset, it will probably have the same lack of positive impact on your visitors.
Thankfully, EXE has a professional look and feel that does a good job of avoiding being boring and bland.
The typography on display is particularly pleasant. Text rends well on a range of screen sizes to ensure your mobile visitors are just as at home as your desktop readers are. The default color scheme is well chosen and will give your website a more subtle look – however, this can easily be adjusted to better match your brand.
The inner pages of your site will have a professional design too, when using EXE. The default blog layout is very well designed – although there are multiple layouts and styles to choose from when setting up your site.
Out of the box, EXE looks great and if you appreciate the subtler end of web design, without too much razzle dazzle and fireworks, this could be theme could be right up your street.
To help you quickly add a wide range of pages to your website, the EXE theme includes a great selection of well-designed page templates. These templates cover the most common pages you will find on a website, including two about us page designs, two contact us page designs, shop pages, a search page, and many more.
There’s a large selection of homepage layouts on offer too, making EXE ideal for a varied type of websites. These layouts have titles like business, agency, corporate, landing, portfolio, one-page, and a selection of eCommerce-ready shop pages. This should give you a good idea of some of the ways this theme can be used without any extra editing or configuration.
As well as those page templates, you will also find 11 blog post layouts, 5 footer styles, 8 login form designs, and 15 testimonials styles to name just a few. You are free to use these page templates as needed, or tweak and repurpose them with the included drag and drop page builder tool.
These page templates will save you a lot of time, while also giving you a good amount of flexibility. If you can’t decide which design is best for your audience, you could always run a split test using a third party plugin to find out which one has the highest conversion rate.
Visual Composer Page Builder Plugin
Visual Composer is the drag and drop page builder tool that is included with this theme. It’s a third party commercial plugin and is one of the best-selling plugins available for WordPress.
When using this tool, you get access to both back and front-end views for creating your custom layouts. Each layout can then be populated with the 80 elements that make up Visual Composer. These elements cover a massive range of items, including slide shows, video players, buttons, call to action bars, and a whole lot more.
Visual Composer also includes 35 sidebar widgets. Just like regular widgets, they can be displayed in the sidebar and other widgetized areas of your site. However, as they work with a wide range of elements, you can really enhance these areas of your site with slideshows, animations, forms, videos, and much more.
As if the out of the box features of Visual Composer weren’t enough, there are over 250 options on offer for customizing these elements. This means you can really go to town and get creative with your page layouts and their content.
Because the included page layouts and templates of EXE have been built with Visual Composer, if you want to modify any of them, all you have to do is open them up for editing with this tool.
Detailed Theme Options Panel
To really help you to make this theme and your website match your vision and company branding, you get access to a detailed theme options panel. Through this control panel, you can dictate almost every aspect of your theme. This includes fonts, colors, layouts, and much more. In fact, there are over 180 control panel options on offer, spread across multiple categories.
As well as all that, the EXE theme also makes use of SVG graphics. This means you are able to change the color of these images and icons, all through a control panel. This is opposed to opening them up in an image-editing app like Photoshop or Illustrator. I’m sure you will agree this is real time-saving feature, which will make carrying out client change requests a breeze.
Custom Post Types for Better Content Presentation and Organization
Out of the box, WordPress users can create post and pages. However, after installing the EXE theme, you can now create portfolio items, team member profiles, customer benefits, client profiles, pricing tables, and testimonials.
This not only means it’s easy to keep the different types of content you are publishing on your site better organized on the back end. It also means that each type of content, such as team member profiles or client testimonials, can be presented with its own purpose build template.
By using custom post types, each with its own custom post templates, your visitors will now be able to find exactly what they are looking for more easily. Then when they do find that content, it will look great.
Third Party Plugin Support
WordPress is at its best when it’s being enhanced by a carefully selected collection of plugins. While any well-coded plugin should have no trouble working with any well-coded theme, EXE includes some extra support for a handful of the most useful and popular plugins.
This means that if you want to add an online shop to your website so that you can sell products and services, or you want to add advanced email forms to your site, you can do so with ease. This is thanks to the full support for the leading WooCommerce and Ninja Forms plugins that is on offer from EXE.
Other plugins are of course supported. It’s just that the ones mentioned will work 100% as expected on your site.
Other Notable Features of EXE
As mentioned in the custom post types section, this theme makes it easy to add pricing comparison tables to your website. This is worth mentioning again as this is a useful feature that is usually only available by installing a third party plugin, often with attached costs.
With the EXE theme you can create pricing comparison tables in a range of styles – styles that are usually only found in premium plugins of this type. Whether you are offering your own products and services on multiple pricing plans, or you are publishing reviews comparing different deals, pricing tables are an essential part of many websites.
People love to compare prices. Therefore, if you don’t give your potential clients and customers the ability to compare prices on your site, they will go elsewhere to do their own comparison, and maybe they won’t come back. By using this feature on your site, you can reduce the risk of losing visitors and give potential clients a way to check this item off their mental pre-purchase checklist.
To help you keep your site under wraps while you get it ready, the EXE theme comes complete with a coming soon mode. This allows you to display a custom message to your visitors while you work on your website in the background.
EXE also includes nine different header styles. These variations allow you to display the header content of your site in a range of layouts and configurations. The header sections are very flexible and you can either go for a minimal look with just links to your most important pages, or provide everything in an easy to reach place, such as your telephone number, email address, social media icons, and more.
There is even the ability to display a content slider in the header area of your site. This can really help your site make a big impact on your visitors and if used carefully, can really help draw visitors into your site.
Importing all the included content that comes with this theme into your site is very easy. This is thanks to the one-click demo data installer. Simply click to install this content and it will be uploaded to your site without any further input required. You now get access to all of the page templates, layouts, menus, and other demo content to help you setup your site quickly.
EXE Theme Review Final Thoughts
The EXE theme really is a multi-purpose tool. Once you’ve activated this theme on your site and imported the optional demo content, you shouldn’t have any trouble putting together a professional looking website. In addition, if you do need any extra help, this theme comes with six months of support from its creators, not to mention a useful library of online documentation and videos.
It’s worth pointing out that EXE is probably best suited to more professional types of websites, such as a freelance or agency services websites, or a corporate homepage or online store. However, as almost every aspect of this theme can be customized and redesigned, through either the admin panel, or the included Visual Composer plugin, if you don’t mind getting creative, EXE could really be used for any purpose.
There certainly is lots of competition in the multi-purpose WordPress theme category. However, EXE does a good job of standing out from the crowd by focusing more on those who plan to build a more serious and business like website than for example, a food blog.