The footer of any website is usually a very much neglected space. This is not a good practice especially when every bit of design effort is geared towards attracting and holding a viewer’s attention. In such a scenario, can you really afford to ignore any area of the screen space on your website? These WordPress footer plugins will help you to optimize the footer region for maximum benefit.
Though the footer of a website contains a whole lot of useful information about the site, visitors tend to ignore it. Usually a footer holds contact details, maps that help with direction or links to important information. You’ll also find a lot of boring legal stuff that no one really wants to read – website policies, disclaimers, copyright information. Some website owners also look to monetize this space by placing ad banners.
One reason that the footer does not receive as much attention as the rest of the website from web designers is that the conversion rate is generally low in the footer area. But there’s a whole lot of stuff that you can include in the footer to make it more interesting and useful to visitors. You can place links to your best content or a sample of your portfolio. Or add logos of clients or writers’ bio to increase credibility. This can also be the place where visitors have one last chance to click to share on social media.
From the footer, you can allow visitors to receive newsletters by presenting a signup form or to search your website. Using shortcodes you can create attractive buttons to present information in the footer. Make it easier for visitors to navigate by adding a scroll to the top option. Of course, too much content in the footer will make it appear overcrowded. It’s up to us to decide what’s important to our website and make use of space in the footer to include this information. It would be best if you could devote some attention to the footer right at the start when you’re building your website, so everything falls into place neatly.
Let’s start on our list of plugins,
Free WordPress Footer Plugins
There are a number of free plugins that help specifically to enhance utilization of the footer. Many of the plugins in this list have one main function – they help to insert code snippets that carry out different functions.
Insert Headers and Footers
Almost inevitably, somewhere down the line, we’ll desire to add code relating to Google Analytics, Facebook Pixel, Custom CSS or other code to the header or footer region of our website. To do so without having to modify the theme files, use the Insert Headers and Footers plugin.
This plugin offers a simple interface where you can input the code. It’s a straightforward, no fuss plugin that’s easy to set up and to use.More info / Download
Genesis Custom Footer
Users of the Genesis framework can rely on the Genesis Custom Footer to insert code into the footer region. The default Genesis footer credits can be modified by visiting the section that’s added to the Genesis Theme Settings page. You also need to have an active Genesis child theme to use this plugin.
You can add shortcodes from within the Genesis framework or use your own HTML or plain text.More info / Download
Header and Footer
Header and Footer plugin offers a centralized location to add verification codes for many services like Google Analytics, Alexa and Bing. Simply copy the codes generated by these services in one place, without modifying your theme. This means that you can change themes at a later date without losing these codes. Not merely on the header or footer, you can inject these codes anywhere in a post or page – top, bottom or in the middle of content. You can also place these codes anywhere on a template using placeholders.
Moreover, you can inject code in AMP pages. However, this plugin cannot change the menu or footer layout. You’ll need to fall back on your theme for those functions.More info / Download
Ad Inserter supports many different advertisement services, including Google AdSense, rotating banners and contextual Amazon Native Shopping Ads.
Header and Footer Scripts
There are not too many options or settings with this plugin as the author’s intent is to keep it simple to serve a single purpose.More info / Download
When you put the legal information related to your website for all to see, it imparts a credibility to your site. The Footer Putter plugin creates two widgets relating to Copyright and Trademarks. The copyright statement updates automatically every new year to avoid negative signals to Google.
Details of accreditions, privacy statement, terms and conditions, NAP (Name, Address, Phone number) can be included to establish credibility. You can choose a single line centered footer or a multi line aligned footer. A hook allows you to fit in a footer in non-widget areas of your theme. You can choose to hide the widget on landing pages and hide the “Powered by WordPress” line as well.More info / Download
AddFunc Head and Footer Code
AddFunc Head and Footer Code is a lightweight plugin that helps to add code to the header and footer site wide or on individual pages and posts.
SOGO Header Footer
After activation, open the page or post and simply paste the code to the header or footer, and Save. You can add conversion code to Thank You pages or even Google re-marketing codes using this plugin. There’s also an option to include the code on all the pages or posts at a time.More info / Download
Scripts to Footer
Using a filter, you can disable the plugin on specific posts and pages, and on specific archive pages. At the same time, you can keep specific scripts in the header. For this plugin to work, the theme you’re using should enqueue scripts as per WordPress standards. Same is the case for the plugins on your site.More info / Download
Storefront Footer Bar
It’s handy if you need a full width widget region above the default footer widget area in the Storefront theme. You can customize this bar by changing the background or altering colors via the WordPress Customizer. Important to note, this plugin works only with the Storefront theme.More info / Download
Simple Header Footer HTML
This way site admins can add custom headers without modifying the theme file.More info / Download
Simple Sticky Footer
To make sure that visitors take note of the content in your footer, you can use the Simple Sticky Footer. Using this plugin, you can create not one, but as many sticky footers as you like and integrate it any template.
You can define the width of the footer, any animation effect and the time lag for appearance of the footer. In addition to the custom options in the admin panel, you can also style using CSS.More info / Download
Personal Admin Footer
If you’re not particularly fond of the generic “Thank You for Creating With WordPress” tag at the bottom of your website, use the Personal Admin Footer to change it to anything you want on all your pages, except the Network Admin Page.
There’s no settings involved, simply install and activate. The plugin will automatically pull your site name and home URL address from the General Options Page of your WordPress dashboard.More info / Download
Compact WP Audio Player
Compact WP Audio Player allows you to embed an mp3 audio file anywhere on your website. The player is compact and takes up little space, so you can easily place it in the footer.
It works with all major browsers and is HTML5 compatible. The player is responsive and can be added anywhere using shortcode. It’s a useful plugin for any website that’s into podcasting, selling audio files or the like.More info / Download
Premium WordPress Footer Plugins
While a free footer plugin should suffice in most cases, if you’re looking for feature rich plugins or plugins that come with a greater level of support, take time to go through these premium plugins.
HayyaBuild lets you create footers and headers for every page of your website individually. This intuitive drag and drop WordPress builder plugin lets you build unlimited headers and footers without using any code. Or you can use one of several readymade modules that come with unlimited effects.
You can add video backgrounds for header and footer, and export and import headers and footers from one site to another. It works with any WordPress theme and no other plugin is required.More info / Purchase
To get your footer to slide up smoothly, try leFooter. Using this plugin you can have not one, but multiple slide in animation effects using jQuery. The plugin is highly customizable offering five predefined themes and textures, and multiple color options. It integrates with all standard WordPress themes easily.
The plugin allows up to four columns that can all hold widgetized content. If you wish, you can hide widgets on specific devices such as desktop, iPad or mobiles.More info / Purchase
You may have come across many websites which appear to have no footer at all, but the footer is revealed as you scroll down the page. With Footr, you can have a similar footer on your website as well.
The footer is both sticky and responsive, and you can simply drag and drop content into it. The color picker will help to customize, and the plugin includes a custom filter that will allow you to show or hide the footer on specific pages and posts. You can add any content using widgets, right from plain text to custom menus. Using custom widgets, you can also build horizontal menus and adjust spaces, alignments and columns.
It’s possible to set up to four columns and set the column size on the widget content, so that it aligns automatically when added in the footer. Though it’s unlikely that you’ll need customization, you can use CSS to override any style.More info / Purchase
Royal Footer Bar
Royal Footer Bar adds clean, responsive and professional looking bars to your footer. It’s designed to increase conversions by adding Ad Footer bar, Opt-in footer bar and social footer bar.
Moreover, it supports AB Split testing and generates daily reports about clicks and views. What’s more, you can add bars in only the pages you need and exclude others. This helps you to undertake targeted marketing.
While being easy to configure, the bar allows a great deal of customization. You can make the bar transparent, choose buttons for display, disable the bar for a specified number of days, fix the time lag for appearance of the bar and also close the bar after a specified time.More info / Purchase
Sticky Footer Nav
Sticky Footer Nav offers a mega footer that stays fixed at the bottom of the browser. It’s based on a flexible grid system that can be adjusted to hold your content. You can configure the plugin to set triggers and enable or disable the responsive feature.
A scroll bar appears automatically when there’s a good amount of content in the panel. The plugin includes three types of drop down and can fit into any kind of layout. The columns of the grid are flexible and the menu items can be aligned to the left or right. It’s compatible on several devices and browsers.More info / Purchase
The plugins in this list should inspire you to get innovative and create stunning footers that not only contain relevant information but also help improve conversion. However, take care that you do not go overboard and clutter the footer. Visitors have come to expect certain content in the footer and it’s best to keep them there. But that should not prevent you from making use of the available space to highlight what’s important or to persuade your visitors before they leave your website to subscribe or like or purchase.