Advertisers and the advertising industry, in general, are in quite a pickle right now. The number of AdBlock users is expected to grow by up to 40% in the coming two years. This means that advertisers will have to find new ways to promote and sell their products. For advertising platforms, that number is scary. However, what can you do when a large number of ads served today are malicious and not user-friendly? Most are typically scam-oriented to squeeze money out of people’s pockets. Those wise enough not to suffer will, of course, opt to use ad blockers.
Publishers, however, are trying to crack down on those who use ad blockers. Some have gone to great extents to ensure that no advertising revenue is lost. For example, Forbes blocks new readers out of its website unless they disable their ad blocker. This is a brutal approach and sets a bad example for publishers who’re also worried about their revenues, but sometimes you have to take risks to ensure a secure future. Some have gone as far as suggesting that using an ad blocker is dangerous to the whole Internet community.
It’s fair to say, though, that ad blockers will remain as among the best alternatives for blocking out cheap ads, malicious scripts, and obtrusive content that doesn’t add to the user experience. However, we’re still making this post. We’re still helping webmasters (WordPress) to save their revenue streams by encouraging users to disable ad blockers. The nice part about ad blockers is that you can whitelist a website that provides you with great content and great user experience. In those cases, it can be helpful to use minimalistic ad blocking notification plugins. They would encourage your readers to whitelist your website.
Below are the most suitable WordPress plugins for stopping people from using adblock on your website.
AdBlock X helps you to investigate and analyze the number of people who come to your website with their adblocker enabled. See how much of your incoming traffic is actively using adblockers. Create unique anti-adblocker layouts and popups to invite users to stop their ad blocker on your site. You can customize this for each device. Also, create custom rule sets for those who visit your site with their adblocker enabled. Ask them politely to whitelist your site, and monitor the statistics as they gradually begin to change. Even a few percent increase in the number of visitors who have whitelisted your site could mean much bigger revenue margins. Later on, you can use the data to create case studies or reports and earn some exposure that way.
Whenever someone visits your site and doesn’t find your site address on their whitelist, a small popup will appear. It will explain why you want the visitor to whitelist your site. Your custom ad space on the website can also be replaced with custom images. These images will only appear if your site is not on the trusted sites list.
You can customize this plugin any way you like. Overtime, you are going to gather analytical data, thanks to the built-in Chart.js library. Adblock Notify is not forceful to the user (and will never be as per the agreement of the developers). It is flexible enough so that you can make the notification process as user-friendly as possible.
Adbreach is a German company that specializes in enabling publishers to protect their revenue streams against ad blockers. Why lose out on revenue when you can encourage your visitors to help you sustain your project? Anti-AdBlock Script ensures that you won’t lose out on advertising revenue as you create advertisements that are ad-blocker-friendly.
Block AdBlock might sound scary and demanding, but it’s really not. In fact, it embraces the importance of a nonobtrusive user experience. So, the custom ad block messages won’t be painful to the user. You can also disregard these messages if the user feels like not honoring your request.
The Kill AdBlock configuration panel lets you enable or disable the message. Use a custom message as you find appropriate for your site. List the benefits of not having ad block enabled, like supporting your cause. Create a delay after which to display the message. Choose to show or not to show the close button (though we recommend you do show it). Configure it so that the message closes automatically after a specific amount of time. You also have the option to choose from three different message types: a sticky footer bar (very user-friendly), a full screen message, or a flying popup box. This plugin works with your favorite browser and is completely SEO compatible. So, you won’t lose ranking or have your content blocked from search engines.
Simple Adblock Notice
Sometimes bloggers are concerned about using anti-ad-block plugins and scripts because they might penalize their rankings on search engines. They might also get their account banned on AdSense. It’s all nonsense, though. Google doesn’t penalize popups as long as they’re not forcing malware onto the users. Besides, asking users to whitelist your site can hardly be considered malware. It’s just a reminder that you appreciate those who consume your content. To continue down that same path, you need help, such as being able to earn equal revenue from all your visitors. It really does work. People can appreciate bloggers who are sincere and honest about it.
Simple Adblock Notice is user-friendly in terms of creating an ad block message. It’s an independent popup message that you can customize to ask users to give your site a chance. Generally, as long as your site is not bloated with crappy ads, users won’t mind enabling ads so that you can continue to support your project.
Anti Adblock Adspaces
Sorry AdBlocker takes a drastic approach. It locks out content for those who’re actively blacklisting your site from advertising displays. It may seem like a drastic measure. However, you’ve to understand that if your blog is based purely on unique and researched content, it’s worth giving your users the information that you’d like to be rewarded for. If essentially they want the information and if they want to continue receiving that information, then you must set your own boundaries and take the appropriate action to sustain yourself. There isn’t really anything wrong with that approach unless you’re seeing it that way.
DQH Adblock Detected
DQH Adblock Detected is an open-source project hosted on GitHub that allows WordPress bloggers to enable a full-screen message for adblocker users to ask them to whitelist your site as you depend on the advertising revenue to continue your content production goals. It’s as simple as it gets for this kind of a purpose.
A Fair Web has built itself a side business on the necessity for webmasters to eliminate the huge numbers of adblock users on their sites. This plugin consistently monitors new visitors to your websites and if any are found to be using an adblocker, they will see a notification message that will ask them to either add your site to the adblocker trusted sites list, or to opt for a monthly payment in order to view the content. The monthly payment is roughly $2 out of which you get 90% of the revenue, the rest is divided between A Fair Web and the agencies involved with their business model. You’re in charge of the layout of the popup and how you wish to present it, it won’t interfere with your content whatsoever so your search engine standing won’t be affected.
We at Colorlib also work in the technology niche, we know how many of technology people are using adblockers, and how hard it can be for a technology oriented blog to stay afloat based on advertising revenue alone, many tech experts have said it before that they’re surprised to see technology (design and development) blogs manage to earn revenues based on content only.
Yet we also know that technology people can be very understanding if they see that you are trying to provide value to them, and needless to say that it doesn’t apply just to technology, but any niche out there that you’re publishing content for, content that readers feel engaged with, content that adds values to their lives and their questions. deAdblocker is a customizable popup message for kindly asking your visitors to turn their adblocker off. You can show a header bar, a modal popup, you can choose a custom color, and use the full capacity of HTML to craft that compelling message.
Ad Blocking Detector
NoAdblock Nice Message
Could NoAdblock Nice Message potentially be the nicest stop-adblock plugin of them all? It certainly has an appeal with that tiny little floating widget that appears at the bottom of the page, sometimes all you need is a little bit of sincerity for the overall user experience and people will recognize that. This is often the case with general popups for email newsletters, those sites that you visit who show you a popup within a second of you visiting the site are so annoying and lose visitors constantly, yet those who understand practicality and patience usually apply simple floating widgets that appear after a certain action, which tend to be far less obstructive and provide much better conversion rates.
Premium Plugins to Stop Adblock on Your Blog
As part of our free roundups, we also include a number of paid choices so that you don’t have to rule out all of the available options on the market, besides having two read two posts separately can be too time consuming, and we usually only pick the best choices that there are anyway. If you couldn’t locate the features you desire with the free adblocker plugins, perhaps you will have better luck with the following paid ones. Feel free to recommend more options and we will consider to include them.
AntiBlock Ads Manager
AntiBlock Ads Manager allows you to enable different types of banner ads, this usually means that you will still have to stay away from AdSense, but it does enable you to explore different monetization techniques that could still benefit your long-term revenue streams. With the plugin you can opt to show the unique banners only to those who use AdBlock or enable them globally for all users, this means that for AdSense you could still display the ads for those without adblock enable, but those who have enabled adblock on your site would see different types of banner ads.
FATS: Force Adblock To Stop
BAN – Blocked Ads Notifier
BAN is an adblocker notifier that also records statistics about your visitors. You can effectively monitor the people who block ads on your site, while giving them a message to remove you from the blocked sites list, gradually your statistics will tell you how well the plugin is working.