{"id":336256,"date":"2026-03-23T13:46:31","date_gmt":"2026-03-23T13:46:31","guid":{"rendered":"https:\/\/colorlib.com\/wp\/?p=336256"},"modified":"2026-03-24T10:26:43","modified_gmt":"2026-03-24T10:26:43","slug":"website-builder-market-share","status":"publish","type":"post","link":"https:\/\/colorlib.com\/wp\/website-builder-market-share\/","title":{"rendered":"Website Builder Market Share 2026: 60+ Statistics &#038; Trends"},"content":{"rendered":"\n<p><em>Last updated: March 2026<\/em><\/p>\n\n\n\n<p>Wix grew 32.6% in a single year. Squarespace was acquired for $7.2 billion. Weebly is fading. Here are 60+ website builder market share statistics covering Wix, Squarespace, Webflow, Duda, GoDaddy, and the builders reshaping the web in 2026.<\/p>\n\n\n\n<div class=\"wp-block-group has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background-color:#f0f4f8;border-radius:8px\">\n<h2 class=\"wp-block-heading\">Key Website Builder Statistics (2026)<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Wix<\/strong> powers <strong>4.3%<\/strong> of all websites \u2014 grew <strong>32.6%<\/strong> YoY (<a href=\"https:\/\/w3techs.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">W3Techs<\/a>)<\/li>\n\n\n<li><strong>Squarespace:<\/strong> 2.5% of all websites, acquired for <strong>$7.2 billion<\/strong><\/li>\n\n\n<li><strong>Webflow:<\/strong> 0.9% \u2014 fastest-growing among developer-focused builders<\/li>\n\n\n<li>Website builders collectively power <strong>~10%<\/strong> of all websites (excluding WordPress &amp; Shopify)<\/li>\n\n\n<li><strong>Wix revenue:<\/strong> $1.99 billion (2025) with consecutive GAAP profit<\/li>\n<\/ul>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Website Builder Market Share (March 2026)<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"1214\" src=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-market-share.png\" alt=\"wb market share chart by Colorlib\" class=\"wp-image-374268\" srcset=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-market-share.png 2400w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-market-share-338x171.png 338w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-market-share-1024x518.png 1024w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-market-share-768x388.png 768w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-market-share-1536x777.png 1536w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-market-share-2048x1036.png 2048w\" sizes=\"auto, (max-width: 2400px) 100vw, 2400px\" \/><\/figure>\n\n\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Builder<\/th><th>% All Websites<\/th><th>CMS Share<\/th><th>YoY Change<\/th><\/tr><\/thead><tbody><tr><td><strong>Wix<\/strong><\/td><td><strong>4.3%<\/strong><\/td><td>6.0%<\/td><td>\ud83d\udfe2 +0.8 pp (+32.6%)<\/td><\/tr><tr><td><strong>Squarespace<\/strong><\/td><td><strong>2.5%<\/strong><\/td><td>3.5%<\/td><td>\ud83d\udfe2 +0.2 pp (+9.7%)<\/td><\/tr><tr><td>Webflow<\/td><td>0.9%<\/td><td>1.2%<\/td><td>\ud83d\udfe2 +0.1 pp<\/td><\/tr><tr><td>Tilda<\/td><td>0.8%<\/td><td>1.2%<\/td><td>\ud83d\udfe2 +0.2 pp (+33%)<\/td><\/tr><tr><td>Duda<\/td><td>0.7%<\/td><td>1.0%<\/td><td>\ud83d\udfe2 +0.1 pp<\/td><\/tr><tr><td>GoDaddy Builder<\/td><td>0.7%<\/td><td>\u2014<\/td><td>\u2014<\/td><\/tr><tr><td>Weebly<\/td><td>0.4%<\/td><td>\u2014<\/td><td>\ud83d\udd34 -15%<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">Source: <a href=\"https:\/\/w3techs.com\/technologies\/overview\/content_management\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">W3Techs<\/a>, March 2026. Full CMS analysis: <a href=\"https:\/\/colorlib.com\/wp\/cms-market-share\/\">CMS Market Share 2026<\/a><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Year-Over-Year Growth<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"1016\" src=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-yoy-growth.png\" alt=\"wb yoy growth chart by Colorlib\" class=\"wp-image-374269\" srcset=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-yoy-growth.png 2400w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-yoy-growth-338x143.png 338w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-yoy-growth-1024x433.png 1024w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-yoy-growth-768x325.png 768w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-yoy-growth-1536x650.png 1536w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-yoy-growth-2048x867.png 2048w\" sizes=\"auto, (max-width: 2400px) 100vw, 2400px\" \/><\/figure>\n\n\n\n\n\n<p>Which builders are gaining ground the fastest?<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Builder<\/th><th>YoY Growth Rate<\/th><th>Direction<\/th><\/tr><\/thead><tbody><tr><td><strong>Tilda<\/strong><\/td><td><strong>+33%<\/strong><\/td><td>\ud83d\udfe2 Fastest (from small base)<\/td><\/tr><tr><td><strong>Wix<\/strong><\/td><td><strong>+32.6%<\/strong><\/td><td>\ud83d\udfe2 Fastest at scale<\/td><\/tr><tr><td>Duda<\/td><td>+16.7%<\/td><td>\ud83d\udfe2 Agency-focused growth<\/td><\/tr><tr><td>Webflow<\/td><td>+12.5%<\/td><td>\ud83d\udfe2 Developer adoption<\/td><\/tr><tr><td>Squarespace<\/td><td>+9.7%<\/td><td>\ud83d\udfe2 Steady<\/td><\/tr><tr><td>GoDaddy Builder<\/td><td>Flat<\/td><td>\u2014 Stable<\/td><\/tr><tr><td>Weebly<\/td><td><strong>-15%<\/strong><\/td><td>\ud83d\udd34 Being phased out<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">Source: <a href=\"https:\/\/www.searchenginejournal.com\/3-cms-platforms-control-73-of-the-market-shape-technical-seo-defaults\/568185\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">SEJ<\/a>, W3Techs<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Website Builder Revenue<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"760\" src=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-revenue.png\" alt=\"wb revenue chart by Colorlib\" class=\"wp-image-374270\" srcset=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-revenue.png 2400w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-revenue-338x107.png 338w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-revenue-1024x324.png 1024w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-revenue-768x243.png 768w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-revenue-1536x486.png 1536w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb-revenue-2048x649.png 2048w\" sizes=\"auto, (max-width: 2400px) 100vw, 2400px\" \/><\/figure>\n\n\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Company<\/th><th>Revenue<\/th><th>Notable<\/th><\/tr><\/thead><tbody><tr><td><strong>Shopify<\/strong><\/td><td><strong>$8.9 billion<\/strong> (2024)<\/td><td>+30% YoY, includes ecommerce<\/td><\/tr><tr><td><strong>Wix<\/strong><\/td><td><strong>$1.99 billion<\/strong> (2025)<\/td><td>Consecutive GAAP profit<\/td><\/tr><tr><td><strong>Squarespace<\/strong><\/td><td><strong>~$1 billion+<\/strong><\/td><td>Acquired for $7.2B (Permira)<\/td><\/tr><tr><td>Webflow<\/td><td>Estimated $200M+ ARR<\/td><td>$4B valuation (2022)<\/td><\/tr><tr><td>Duda<\/td><td>Private<\/td><td>Agency\/white-label focused<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Performance Comparison (Core Web Vitals)<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2400\" height=\"958\" src=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb2-cwv.png\" alt=\"wb2 cwv chart by Colorlib\" class=\"wp-image-374665\" srcset=\"https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb2-cwv.png 2400w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb2-cwv-338x135.png 338w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb2-cwv-1024x409.png 1024w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb2-cwv-768x307.png 768w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb2-cwv-1536x613.png 1536w, https:\/\/colorlib.com\/wp\/wp-content\/uploads\/sites\/2\/wb2-cwv-2048x817.png 2048w\" sizes=\"auto, (max-width: 2400px) 100vw, 2400px\" \/><\/figure>\n\n\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Builder<\/th><th>CWV Pass Rate<\/th><th>Lighthouse Perf (Mobile)<\/th><\/tr><\/thead><tbody><tr><td>\ud83e\udd47 <strong>Duda<\/strong><\/td><td><strong>85%<\/strong><\/td><td>57<\/td><\/tr><tr><td>\ud83e\udd48 Wix<\/td><td><strong>71-75%<\/strong><\/td><td><strong>64<\/strong> (best)<\/td><\/tr><tr><td>\ud83e\udd49 Squarespace<\/td><td>68%<\/td><td>\u2014<\/td><\/tr><tr><td>Webflow<\/td><td>\u2014<\/td><td>58<\/td><\/tr><tr><td>WordPress (comparison)<\/td><td>43-45%<\/td><td>41<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">Source: <a href=\"https:\/\/almanac.httparchive.org\/en\/2025\/cms\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">HTTP Archive 2025<\/a><\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Wix improved CWV by <strong>14 percentage points<\/strong> in one year<\/li>\n\n\n<li>Wix achieves a perfect <strong>Lighthouse SEO score of 100<\/strong><\/li>\n\n\n<li>Duda leads performance across all CMS platforms<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">AI Website Builder Features<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Wix ADI<\/strong> generates full websites from a questionnaire \u2014 one of the first AI builders<\/li>\n\n\n<li><strong>Squarespace<\/strong> launched AI-powered text generation for pages<\/li>\n\n\n<li><strong>Hostinger AI Builder<\/strong> creates sites in under 60 seconds<\/li>\n\n\n<li><strong>Framer<\/strong> and <strong>10Web<\/strong> offer AI-first website generation<\/li>\n\n\n<li><strong>~40%<\/strong> of web designers use AI tools daily<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Key Takeaways<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Wix is the clear winner.<\/strong> 32.6% growth, $2B revenue, best Lighthouse scores. It&#8217;s the builder to beat.<\/li>\n\n\n<li><strong>Squarespace is cashing out.<\/strong> $7.2B acquisition signals the builder market is mature and valuable.<\/li>\n\n\n<li><strong>Webflow owns the developer niche.<\/strong> Growing steadily among teams who need design freedom with code output.<\/li>\n\n\n<li><strong>Performance is now a competitive advantage.<\/strong> Duda at 85% CWV, Wix at 75%, while WordPress lags at 43%.<\/li>\n\n\n<li><strong>Weebly is dying.<\/strong> Square is phasing it out. If you&#8217;re on Weebly, migrate now.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Sources<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/w3techs.com\/technologies\/overview\/content_management\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">W3Techs \u2014 CMS Overview (March 2026)<\/a><\/li>\n\n\n<li><a href=\"https:\/\/www.searchenginejournal.com\/3-cms-platforms-control-73-of-the-market-shape-technical-seo-defaults\/568185\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">SEJ \u2014 CMS Platform Analysis<\/a><\/li>\n\n\n<li><a href=\"https:\/\/almanac.httparchive.org\/en\/2025\/cms\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">HTTP Archive 2025 Web Almanac<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">What is the most popular website builder in 2026?<\/h3>\n\n\n\n<p><strong>Wix<\/strong> is the most popular website builder by market share at 4.3% of all websites (6.0% CMS share). It grew 32.6% YoY and generates $1.99 billion in annual revenue.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Which website builder is growing the fastest?<\/h3>\n\n\n\n<p><strong>Wix<\/strong> (32.6%) and <strong>Tilda<\/strong> (33%) are growing fastest. Wix stands out because it&#8217;s growing at this rate from a much larger base. Webflow is the fastest-growing among developer-focused builders.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Which website builder has the best performance?<\/h3>\n\n\n\n<p><strong>Duda<\/strong> leads with 85% Core Web Vitals pass rate. <strong>Wix<\/strong> is second at 71-75% and has the highest Lighthouse performance score (64) on mobile. Both significantly outperform WordPress (43-45%).<\/p>\n\n\n\n<p>For the complete CMS picture including WordPress and Shopify, see our <a href=\"https:\/\/colorlib.com\/wp\/cms-market-share\/\">CMS Market Share 2026<\/a> analysis. Compare with our <a href=\"https:\/\/colorlib.com\/wp\/squarespace-statistics\/\">Squarespace Statistics<\/a> and <a href=\"https:\/\/colorlib.com\/wp\/shopify-statistics\/\">Shopify Statistics<\/a>.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Last updated: March 2026 Wix grew 32.6% in a single year. Squarespace was acquired for $7.2 billion. Weebly is fading. Here are 60+ website builder market share statistics covering Wix, Squarespace, Webflow, Duda, GoDaddy, and the builders reshaping the web in 2026. Key Website Builder Statistics (2026) Website Builder Market Share (March 2026) Builder %&hellip;<\/p>\n","protected":false},"author":57147,"featured_media":336286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"website builder market share","_yoast_wpseo_title":"Website Builder Market Share 2026: 60+ Statistics & Trends - Colorlib","_yoast_wpseo_metadesc":"Wix 4.3% (+32.6% YoY), Squarespace 2.5% (.2B acquisition). See 60+ website builder market share statistics with revenue, growth, and performance data.","footnotes":""},"categories":[63032],"tags":[],"post_series":[],"class_list":{"2":"type-post","3":"status-publish","6":"hentry","7":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Website Builder Market Share 2026: 60+ Statistics &amp; Trends - Colorlib<\/title>\n<meta name=\"description\" content=\"Wix 4.3% (+32.6% YoY), Squarespace 2.5% (.2B acquisition). 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